Loidin Nazareno
Graphic & Multimedia Designer

Where ideas

find their form

Let’s work together
ilustracion-loi shadow
medittation creative
ABOUT ME

Hi, I’m Loidin

a graphic and multimedia designer with 10+ years of experience turning ideas into visual identity, engaging content, and creative solutions.
I help brands, entrepreneurs, and agencies bring their projects to life through aesthetic, functional, and strategic design.

Get to Know Me:

Location

Based in Lörrach, Germany — right at the crossroads between Germany, Switzerland, and France.

Languages

My native language is Spanish, and I also speak English and German.

Favorite Tools

Adobe Creative Suite, Figma, DaVinci — anything that brings ideas to life.

Work Style

Clear communication, sharp visuals, and practical design with a creative edge.

Creative Fuel

Video games spark ideas, music sets the tone, and photography keeps my vision sharp.

Services

I offer creative solutions tailored to your brand’s visual needs — from concept to execution.

Got a project in mind? Let’s talk.
BRANDING

Brand Strategy & Art Direction

Building strong, cohesive brand identities that communicate your values at a glance.

Print & Digital Advertising

Creative brand exposure on and off-line

Designing impactful visuals for campaigns — from flyers and posters to digital banners and online ads.

Web Design & UX/UI

UX/UI Design & Website/App Design

Designing clean, user-friendly websites and interfaces that combine visual appeal with smart user experience.

Multimedia

Video, Presentations, Animations & more

Editing videos and crafting visual assets for digital content, presentations, and communication materials.

Web and Social Media

Web and Social Media

Social Media UI/UX Web and Multimedia Design
Show project
Logo and Brand Manual Design

Logo and Brand Manual Design

Branding Editorial Social Media
Show project
Logo and mobile application

Logo and mobile application

Branding UI/UX
Show project
Logo and Packaging Design

Logo and Packaging Design

Branding Packaging
Show project
Informative brochure

Informative brochure

Branding Editorial
Show project
Mobile App design

Mobile App design

Branding UI/UX
Show project
Mobile Quotation System

Mobile Quotation System

UI/UX Web and Multimedia Design
Show project
Corporate identity and branding design

Corporate identity and branding design

Branding Editorial Packaging
Show project
Staff Uniforms

Staff Uniforms

Branding
Show project
Website design

Website design

UI/UX Web and Multimedia Design
Show project
View full portfolio
Collaboration

Got a project?
Let’s talk.

Get a Quote

Send me a message and I’ll get back to you personally. Let’s discuss your goals and how I can help you achieve them with smart, effective design.

This website stores cookies on your computer. Cookie Policy

Social Media UI/UX Web and Multimedia Design

Web and Social Media

Cooprogreso is a savings & credit cooperative that needed a renewed digital presence. The project involved designing a new website to facilitate public access…

  • Strategy

    Digital Experience Strategy, Social Media Engagement Strategy, Brand Consistency Strategy.

  • Design

    Website UI/UX Design, Responsive Web Design, Social Media Graphic Design, Interactive Concept Design, Visual Identity Application.

  • Client

    Cooprogreso

  • Adobe Photoshop

    Image editing, photo preparation, and mockups for web/social media.

  • Adobe Illustrator

    Vector icons, graphic elements, and layout components.

  • Figma

    High-fidelity web mockups, prototype flows, and interactive visuals.

View Project
Branding Editorial Social Media

Logo and Brand Manual Design

I designed the logo and brand manual for the re-launch of the well-known brand ‘Ecuatoriana de Aviación’ but now as an airline in Ecuador.…

  • Strategy

    Brand Strategy, Visual Identity Strategy, and Brand Experience Strategy.

  • Design

    Brand Identity Design, Art Direction, Visual Guidelines Design.

  • Client

    Ecuatoriana Airlines

  • Adobe Illustrator

    Logo creation, iconography, and vector elements.

  • Adobe InDesign

    Layout and design of the brand guidelines manual.

  • Adobe Photoshop

    Image editing and retouching for mockups and presentations.

  • Figma

    Interactive digital presentation or prototyping of brand applications in web/app

View Project
Branding UI/UX

Logo and mobile application

esDelii is a home delivery app and also a personal project aimed at meeting the needs of good service at reasonable prices, both for…

  • Strategy

    UX Strategy, Mobile Interaction Design Strategy, and Service Design Strategy.

  • Design

    UI Design, UX Design, Interaction Design, and Mobile App Design.

  • Client

    esDelii

  • Figma

    Interface design, prototyping, and interactive user flows.

  • Adobe Illustrator

    Creation of icons, graphics, and vector elements.

  • Adobe Photoshop

    Image editing and visual asset retouching.

  • Adobe After Effects

    UI micro-interactions and transition animations.

View Project
Branding Packaging

Logo and Packaging Design

The logo was designed for the processed food company Frebe. In addition, designs were made for the labels of their main products which are:…

  • Strategy

    Brand Strategy, UX Strategy

  • Design

    Brand Strategy, Packaging Strategy, UX Strategy

  • Client

    Frebe

  • Tools

    Adobe Illustrator, Adobe Photoshop

  • Technologies

    Packaging Mockups, Brand Guidelines

  • Deliverables

    Logo, Packaging, Visual Identity

  • Industry

    Food & Beverage

View Project
Branding Editorial

Informative brochure

Every year the tourism services company Go Galapagos, launches a brochure with all the necessary information for its partners and clients. On this occasion…

  • Strategy

    Brand Strategy, Editorial Strategy, UX Strategy

  • Design

    Magazine Layout Design, Brochure Design, Visual Editorial Design, Art Direction

  • Client

    Go Galapagos

  • Tools

    Adobe InDesign, Adobe Photoshop, Adobe Illustrator

  • Technologies

    High-resolution print-ready files, Magazine-style layout templates

  • Deliverables

    Informational Brochure (magazine format), Image-led Layouts, Design Guidelines

  • Highlights

    Fresh, modern editorial layout; full-page imagery; aligned with contemporary design trends

  • Industry

    Tourism, Editorial Design

View Project
Branding UI/UX

Mobile App design

Developing the A.M.E educational mobile app involved creating a clean, intuitive interface that transforms municipal learning into an interactive, user-friendly experience. The design focused…

  • Strategy

    UX Strategy, UI Strategy, Educational App Strategy

  • Design

    Mobile UI Design, Interaction Design, Educational UX, Visual Design

  • Client

    A.M.E — Association of Ecuadorian Municipalities

  • Tools

    Adobe XD, Figma, Photoshop, Illustrator

  • Technologies

    Interactive mobile prototypes, Progress tracking modules, Gamified learning flow

  • Deliverables

    UI screens, Interactive workflows, Visual Style Guide

  • Highlights

    Mobile-first ease of use, Modular learning structure, Engaging user experience without monotony

  • Industry

    Education, Government / Public Sector, Mobile App UX

View Project
UI/UX Web and Multimedia Design

Mobile Quotation System

Designing the Go Galapagos Mobile Quotation System involved creating a user-friendly and visually appealing mobile interface that simplifies the process of obtaining travel quotes.…

  • Strategy

    UX Strategy, UI Strategy, Brand Strategy

  • Design

    Mobile UI Design, Interaction Design, Visual Design, Art Direction

  • Client

    Go Galapagos (Tour Operator)

  • Tools

    Adobe XD, Figma, Photoshop, Illustrator

  • Technologies

    Mobile-responsive prototypes, Interactive quote flow wireframes

  • Deliverables

    Mobile UI screens, Interactive quotation workflow, Visual style guide

  • Highlights

    Mobile-first approach, Intuitive interface for all users, Brand-aligned UI elements

  • Industry

    Tourism, Travel Tech

View Project
Branding Editorial Packaging

Corporate identity and branding design

Cevichería 7 Mares is a seafood restaurant located in Ecuador, focused on offering fresh and authentic dishes inspired by traditional coastal flavors. The project…

  • Strategy

    Brand Strategy, Visual Identity Strategy, and Graphic Communication Strategy.

  • Design

    Logo Design, Corporate Identity Design, Typography, and Brand Collateral Design.

  • Client

    Cevichería 7 Mares

  • Adobe Illustrator

    Logo creation, vector graphics, and scalable brand assets.

  • Adobe Photoshop

    Image editing, photomontages, and visual mockups.

  • Adobe InDesign

    Layout design and preparation of printed materials.

View Project
Branding

Staff Uniforms

Designing staff uniforms for “7 Mares” presents an opportunity to merge brand identity with practical functionality. The objective was to create attire that reinforces…

  • Strategy

    Brand Strategy, Apparel Strategy, UX Strategy

  • Design

    Uniform Design, Visual Identity, Art Direction

  • Client

    7 Mares Restaurant

  • Tools

    Adobe Illustrator, Adobe Photoshop

  • Technologies

    Uniform mockups, Brand color system

  • Deliverables

    Staff Uniform Designs (e.g., apron, shirt, hat), Style Guide

  • Highlights

    Harmonized color palette, functional yet branded apparel, enhanced customer-facing image

  • Industry

    Hospitality, Food & Beverage

View Project
UI/UX Web and Multimedia Design

Website design

Go Galapagos is a company offering luxury cruises in the Galápagos Islands. They needed a website that expresses both elegance and modernity, aligning with…

  • Strategy

    Brand, UX Strategy

  • Design

    Web Design Strategy, UX/UI Strategy, Visual Communication Strategy.

  • Client

    Go Galapagos

  • Figma

    Designing high-fidelity mockups, prototyping responsive layouts and transitions.

  • Adobe Photoshop

    Editing images, optimizing visuals for web presentation.

  • Adobe Illustrator

    Creation of vector elements, icons, and graphic resources.

View Project